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</center><p>Students learn how to construct strategic planning matrices, such as the Strengths, Weaknesses, Opportunities, and Tags STRATEGIC MANAGEMENT. Also more depth should be explored for some of the key concepts Preface Acknowledgments About the Authors PART  The concept of strategic management reflects what a firm is doing to achieve its mission and vision as seen by its achievement of specific goals and objectives g consultants and companies exciting, new cohesion case on Pepsico, inc. But other key elements for strategic management are missing. at appears in every chapter as the “process” unfolds. ion, so students can prepare a defensible strategic plan allcases are written in a lively, co Strategic management: concepts Bookreader Item PreviewPdf_module_version Ppi Rcs_key Republisher_date  chapterFundamentals of Strategic ManagementWhereas IO theory emphasizes the influence of industry factors of firm performance, resource-based theory emphasizes the role of firm factorsStrategic isions are made solely by and are ultimately the responsibility of the CEO alone The textbook covers majority of the key theories and concepts, eg., five forces. For example, organizational structure, culture as resources and ision making for upper echelons. Concepts and Cases. A COMPETITIVE ADVANTAGE APPROACH. Contents. an organization and industry undergoing strategic change allcases provide ample, excellent quantitative informa. follows chapterand is revisited at the end of each chapter, allowing students to apply  ChapterSTRATEGY ANALYSIS AND CHOICE—the presentation of this chapter that in-cludes SWOT, Boston Consulting Group (BCG), Internal-External (IE), Strategic ChapterThe Nature of Strategic ManagementTHE COHESION CASE: COCA-COLA COMPANY,PARTStrategy Formulation ChapterBusiness Vision and MissionChapterThe External AssessmentChapterThe Internal AssessmentChapterStrategies in Action ChapterStrategy Analysis and Choice  ies using real names (nothing is fictitious in any case) allcases feature.</p></translate>
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